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The Dot Studio
Internal marketing (endomarketing) is an institutional marketing strategy focused on internal actions. Also known as internal marketing, it aims to improve the company's image among its employees, leading them to develop a different perception of the business: they begin to see the company in a more human and charismatic light.

Before investing in this strategy, it's crucial to understand how it impacts the company. When employees are happier in their workplace, their performance improves, and they are more motivated. This reduces certain company expenses and increases positive results. You've probably heard the saying, "If you take care of your employees, they will take care of your customers."
Among some endomarketing strategies, we mention these 10


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