Cuban Oats - Digital Media Launch Campaign

Through a flavorful video with an innovative and sophisticated design, we shared two pieces of excellent news with Avena Cubana customers: the official launch of the brand's website and the new online purchasing options, which allowed them to enjoy Avena Cubana products at home.

Fantastic, isn't it? In this video, we combined typical at-home moments to enjoy with Avena Cubana products, thus fostering a closer connection between the brand and its target audience.

Our challenge has always been to elevate Avena Cubana's visual and communication style to a level that captivates all our customers at first sight, enabling the brand to establish a strong presence in the digital world and compete effectively in the market. For this reason, we used a vibrant design where the products and elements contextualize the essence of the brand, such as the moving and splashing oats that became the protagonist of this new story.

At The Dot Studio, we work from strategy to design so that Cuban Oats can bake and package happiness.

Click "play" and see it for yourself.


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